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Best Instagram automation tools

By Kushagra Kumar, founder of Shre. Updated 1 July 2026.

Shre is an Instagram AutoDM platform that automatically sends a DM when someone comments a keyword on your Instagram posts or Reels.

Here is an honest comparison of the main Instagram automation tools, so you can pick the right one.

Quick answer

It depends on your goal. For flat-price, unlimited auto-DM plus selling, Shre is a strong pick. ManyChat suits multi-channel chatbots.

At a glance

CompareShreManyChatChatfuelMobileMonkey
Instagram comment-to-DMYes, unlimitedYes, contact-cappedYesPivoted to B2B
Flat price, no per-contact billingYesNoTiered USDEnterprise
Storefront and sellingYes, 0% commissionNoNoNo
Best forCreators who sellMulti-channel chatbotsChatbot buildersB2B prospecting

Competitor pricing and features change; verify current details on their sites.

How to choose

Frequently asked questions

What is the best Instagram automation tool?

It depends on your goal. For flat-price, unlimited auto-DM plus selling, Shre is a strong pick. ManyChat suits multi-channel chatbots.

Which is cheapest?

Shre uses one flat price with unlimited DMs and no per-contact billing, which usually stays cheapest as you grow.

Which tools take commission on sales?

Some link-in-bio tools do. Shre charges 0% commission on your product, course and booking sales.

Is MobileMonkey still an option?

MobileMonkey became Customers.ai and moved to B2B, so it is no longer an Instagram creator tool.

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Free to start. Unlimited auto-DMs. One flat price.
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Related

Source and reference: Instagram Platform, Meta for Developers.