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AutoDM for salons and spas

By Kushagra Kumar, founder of Shre. Updated 1 July 2026.

A hair transformation Reel takes off and the comments fill with PRICE and BOOK. Your stylists are with clients, not on the phone, so the inquiries pile up.

Shre answers instantly. When someone comments your keyword, they get a DM with your service menu, price list, or booking link.

Quick answer

Shre is an Instagram AutoDM tool for salons and spas. When someone comments a keyword like BOOK or PRICE on your Reel, Shre automatically DMs them your service menu, price list, and booking link through the official Instagram API.

How salons use auto DM

Set a keyword, write the DM once, and keep your chairs full:

Comment BOOK on a transformation Reel, get a DM with your booking link.
Comment PRICE under a color post, get your service menu.
Comment BRIDAL under a bridal look, get your bridal package details.
Comment OFFER during a promo, get the deal link before it ends.

Turn on story reply automation so people who react to your promo story also get the offer.

What you can offer

The built-in storefront turns interest into appointments:

Bookable service and treatment slots.
Prepaid packages and memberships.
Gift vouchers.
Retail product links for the haircare you use.

With 0% commission, prepaid bookings and vouchers stay yours.

Safe and official

Shre uses the official Instagram Graph API. It never logs into your account and never needs your password. Sending is paced within Instagram's limits, so a viral before and after stays safe.

No password sharing.
Paced sending inside Meta's rules.
Client contacts saved for follow-up.

Price

Try it free for 7 days, no card. Then a flat 499 rupees per month or 1999 per year, unlimited messages, 0% commission. Learn about Instagram auto reply.

Frequently asked questions

Can clients book a slot from the DM?

Yes. The storefront supports bookable appointments, so clients reserve a chair without calling.

Can I promote limited-time offers?

Yes. Attach a keyword to a promo post and Shre sends the offer link to everyone who comments.

Is the salon account safe?

Yes. Shre uses the official Meta API and paces sending within Instagram's limits.

Can I sell gift vouchers?

Yes. List vouchers and packages in the storefront and deliver them by DM, with 0% commission.

Keep every chair booked

Let Shre DM your menu and booking link to every commenter. Free for 7 days.

Start free

Source and reference: Instagram Platform, Meta for Developers. Shre sends messages through the official Instagram Graph API within Instagram's rules.