Instagram AutoDM
By Kushagra Kumar, founder of Shre. Updated 1 July 2026.
Shre is an Instagram AutoDM platform that automatically sends a DM when someone comments a keyword on your Instagram posts or Reels.
When your reel goes viral and hundreds comment the same word, you cannot DM each person by hand. AutoDM does it for you, in seconds, around the clock.
Auto DM Instagram tools like Shre reply the moment someone comments, so no lead goes cold.
Instagram AutoDM automatically sends a direct message to anyone who comments a chosen keyword on your post or reel, so you do not have to reply by hand.
What is Instagram AutoDM?
Instagram AutoDM is automation that sends a direct message to anyone who comments a chosen keyword on your post, reel or story. Instead of replying by hand, you set it up once and every commenter gets your link instantly.
How to auto DM on Instagram, step by step
- Pick a post or reel and a keyword such as "link", "guide" or "price".
- Write the DM you want to send, including your link.
- When someone comments the keyword, Shre sends them the DM automatically on Instagram's official Graph API.
- The lead lands on your storefront, where you capture their email and sell.
Is Instagram AutoDM safe and allowed?
Yes, when it uses the official Instagram Graph API. Shre never logs into or scrapes your account, and it paces sending inside Instagram's own rules and messaging windows. It is not a bot that signs in as you.
What does it cost?
Shre is free to start with a 7-day trial and no card. After that it is one flat price with unlimited auto-DMs: 499 rupees a month or 1999 a year. There is no per-contact billing, so going viral never raises your bill.
Frequently asked questions
What is Instagram AutoDM?
Instagram AutoDM automatically sends a direct message to anyone who comments a chosen keyword on your post or reel, so you do not have to reply by hand.
Is Instagram AutoDM against the rules?
No, when it uses the official Instagram Graph API and paces sending within Instagram's rules, like Shre does. Shre never logs into or scrapes your account.
Is there a free Instagram AutoDM?
Shre is free to start with a 7-day trial and no card. After that it is one flat price with unlimited DMs.
How do I set up Instagram AutoDM?
Pick a post or reel, choose a keyword, write your DM, and turn it on. When someone comments the keyword, Shre sends the DM automatically.
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Source and reference: Instagram Platform, Meta for Developers. Shre sends messages through the official Instagram Graph API within Instagram's rules.