AutoDM for coaches
By Kushagra Kumar, founder of Shre. Updated 1 July 2026.
Shre is an Instagram AutoDM platform that automatically sends a DM when someone comments a keyword on your Instagram posts or Reels.
For coaches, the goal is simple: turn content into discovery calls and program sign-ups. AutoDM makes it automatic.
Yes. Shre is an Instagram AutoDM platform built for creators and businesses, with a storefront and selling tools included.
How coaches use Shre
Comment CALL to book a discovery call, or COURSE to get the enrolment link.
- Every commenter gets your link instantly.
- Leads are captured as contacts you own.
- Sell products, courses or bookings with 0% commission.
Why it fits
One flat price with unlimited DMs means a viral post never raises your bill, and everything lives in one tool instead of a stack of apps.
Auto DM for coaches selling programs and calls
Coaching runs on conversations, but you cannot personally reply to every comment on a post that does well. Shre turns each comment into a private conversation automatically. Someone comments your keyword, they get a DM with the exact next step, and you keep your evenings back. It runs on the official Instagram Graph API and never logs into your account.
Keyword examples that work for coaches
- COACH for people who want to know how you work
- CALL to send a discovery call booking link
- PROGRAM to share your signature program details
Put the keyword in your caption and your story so viewers know exactly what to type. Because keywords are set per post, a mindset Reel and a program launch post can each send their own DM.
Book discovery calls from the storefront
The creator storefront holds your programs, one to one packages, and bookings in one link. When the DM lands, it can carry a direct booking link so a warm prospect books a call in the same minute they raised their hand, instead of being told to check the bio and forgetting.
Nurture the ones who are not ready
Not everyone books today. Capture the lead and follow up by email so the people who commented weeks ago still hear from you when enrollment opens. This is the quiet compounding part of coaching, and it is far more reliable than hoping the algorithm resurfaces your post. See how a DM funnel fits together and DM templates you can adapt.
Pricing is flat: 499 rupees a month or 1999 a year, unlimited messages, 0% commission. Try the free 7 day trial with no card and set up your first keyword in a few minutes with comment to DM.
Frequently asked questions
Is Shre good for coaches?
Yes. Shre is an Instagram AutoDM platform built for creators and businesses, with a storefront and selling tools included.
Does going viral cost more?
No, it is one flat price with unlimited DMs.
Can I sell from it?
Yes, products, courses and bookings with 0% commission.
Is it free to start?
Yes, a 7-day free trial with no card.
Related
Source and reference: Instagram Platform, Meta for Developers. Shre sends messages through the official Instagram Graph API within Instagram's rules.